Video in Your PR Campaign

I recently had a nice conversation with Sally Chapralis about the use of video as part of your PR campaign.Sally is a fellow Midwest Writers Association member and Chicago area PR writer / consultant. We touched on a number of ideas including submitting video with your pitches to media outlets; creating video to be used on your website and distributed to your fan base; re-purposing video you capture on-the-fly with your phone; as well as other ideas. There are a few examples that might give you some ideas of your own. You can read the whole post here on Sally’s blog  PR First Person.