Modern Product Page – Excerpt from Website Magazine

To make the virtual shopping experience even more realistic, retailers should add videos to their product pages. Videos are not only more informative than images, but they also provide consumers with a better idea of how a product works and how it looks when it’s in-use. Fitbit, for example, offers short videos on its product pages that demonstrate everyday use and highlight key features . To incorporate video into an online storefront, retailers can leverage service providers like Fluid Retail or Liveclicker or can take the do-it-yourself approach by creating and hosting videos on YouTube.

This is as true for services as it is for product sellers and of course we are available to help you make this happen.

To make the virtual shopping experience even more realistic, retailers should add videos to their product pages. Videos are not only more informative than images, but they also provide consumers with a better idea of how a product works and how it looks when it’s in-use. Fitbit, for example, offers short videos on its product pages that demonstrate everyday use and highlight key features (image A). To incorporate video into an online storefront, retailers can leverage service providers like Fluid Retail or Liveclicker or can take the do-it-yourself approach by creating and hosting videos on YouTube – See more at: http://www.websitemagazine.com/content/blogs/posts/pages/the-modern-product-page.aspx?utm_source=newsletter&utm_medium=email&utm_campaign=newsletter#sthash.SUp0vfvk.dpuf