Tag Archive for seo

How to Repurpose Blog Posts and Find Social Media Opportunities | Content Creation

An effective strategy to utilize social media begins with content creation. One way to tackle this task is to find a newsworthy story or topic and see how many ways you can repurpose it. Begin with the “long form” content first. That is usually an article or a blog post.  The number one rule is to write as naturally as possible.
Start with your core story. This can be an experience you had, a case history, or some useful information you want to share.

Video Social Media Marketing Strategy

Here is one way to create an effective video social media marketing strategy. The task here was to create several videos that would provide multiple points of entry to the client’s website. The objective is to promote the brand while enhancing the client’s youtube channel presence, and improve overall search engine optimization (SEO) through social…

Have Fun Encouraging Video Fantasy

This assignment was to have people tell about their favorite costume fantasy as a way to  engage viewers and showcase various costume choices. It also gave us an opportunity to play off of the client’s company name. By presenting the videos inside of a template we created a place to show an example of the…