Articles

Karawane | Music Performance With Artistic Video Enhancement

This music video production was another enjoyable opportunity to work with flutist, composer and performance artist Janice Misurell-Mitchell. The piece is based on the poem, “Karawane” (or Caravan), written and originally performed by Da Da poet Hugo Ball in February, 1916 at Cabaret Voltaire in Zurich; it is considered one of the first sound poems. Janice…

Public Speaker Promotional Video Production

If you are a public speaker or presenter this is an example of how we can take a few excerpts from your live presentation together with your PowerPoint slides (if applicable) and combine it with a prepared voice over to create a nice promotional video production that will provide meeting planners and other potential prospects with an idea of the material you will cover as well as a taste of your presentation style. A video  like any of these is a must have for every professional public speaker.

The public relations director for speaker and former NFL player Dr. Robert Watts provided me with a number of video clips that I edited and assembled in to the promo video below.

In the sample below the speaker provided us with a few clips and his biographical information to produce this promotional video.

In this sample we used excerpts from a keynote address to sample the speaker’s message.

Facebook LIVE Video Production

For about ten years I have been shooting a lot of hospitality related video in the summer on behalf of my client DoorCountyNavigator.com. This year we began to experiment with LIVE Facebook video. If you are not up-to-speed with this I’ll briefly explain that FB allows users to broadcast LIVE video via their FB app…

“War Chant” Musical Composition and Interpretive Dance

War Chant composed by Janice Misurell-Mitchell uses Angela Jackson’s poem “The War Chant of the Architect”. Performed at Six Degrees Composers Concert February 12, 2016. Sherwood Auditorium, Chicago. Cristal Sabbagh, dancer choreographer. Steve Butters, percussion. In this video we were hired to primarily record the concert but this specific number included a dance sequence which…

Volkswagen Goes All-In On Their Reputation?

How much are you willing to gamble on the essential reputation of your business? Most small business owners would not gamble much because their very life’s work is at stake. Street hustlers are willing to make exaggerated claims and falsehoods because their risk is minimal, they have little to lose. But corporate gambling is very…

When Good Social Media Marketing Goes Bad.

When creating social media buzz, be sure you are well positioned for people to know who you are, what you do, where you do it and how they can connect with you. Don’t let your social media effort take a bad turn. I was just completing my Monday morning social media perusal of Facebook and…

Video Social Media Marketing Strategy

Here is one way to create an effective video social media marketing strategy. The task here was to create several videos that would provide multiple points of entry to the client’s website. The objective is to promote the brand while enhancing the client’s youtube channel presence, and improve overall search engine optimization (SEO) through social…

We Are More Than Video Production

You can find and hire any number of video production companies with cameras and equipment to capture your content. In fact you might be thinking that you can shoot a video yourself. But we are more than simply a production company. With over 25 years of marketing experience we provide a complete video communication strategy package from concept to web display. We help you craft your message and refine your delivery so that you present a clear concise message that will produce the results you desire.

“I prefer a natural approach to video” says Reno Lovison, Executive Producer. “I want you to sound like a real person having a conversation with the viewer. I will help you achieve that authentic tone and listen to be sure you are answering the questions and providing the information your web visitors need in order to make a decision to do business with you, buy your product or otherwise engage with you and/or you company.”

Watch some of our video samples, read about our marketing services, then give a call or send an email to begin a conversation about your project and our communication needs.