Putting Your Video Into Context

Many businesses, service providers, and subject matter experts, have information they need to explain to their audience themselves. This results in what is commonly termed a "talking-head".

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Business Event Video

We specialize in business video optimized for web delivery. So we will videotape and edit live business events such as seminars, trainings, workshops, conventions and trade shows.

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Theater Reviews Chicago Area

It has been my pleasure to write as a theater reviewer for Chicago Theater and Arts operated by Jody Jacobs. We are both members of Midwest Writers Association which is a group of professional writers…

How to Repurpose Blog Posts and Find Social Media Opportunities | Content Creation

An effective strategy to utilize social media begins with content creation. One way to tackle this task is to find a newsworthy story or topic and see how many ways you can repurpose it. Begin with the “long form” content first. That is usually an article or a blog post.  The number one rule is to write as naturally as possible.
Start with your core story. This can be an experience you had, a case history, or some useful information you want to share.

Video Production for Boutique & Swimwear Store

This is a video we produced for a boutique & swimwear store. The objective is to drive home the brand name while emphasizing that they specialize in swimwear and cater to all ages. A challenge with fashion is to keep it fresh so in this case we did not dwell on specific items but rather opted to project the vacation aspect of the store and establish the location so that when people see it they will feel they are familiar with this location.

Coffee Shop Web Video Production

Coffee is a huge retail food category today. This is a nice web video we produced that showcase what this shop has to offer and how they are different from their nearby competitors.

Have Fun Encouraging Video Fantasy

This assignment was to have people tell about their favorite costume fantasy as a way to  engage viewers and showcase various costume choices. It also gave us an opportunity to play off of the client’s…